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ASBIS Strengthens Data Center Solutions Portfolio with Phison Pascari Enterprise SSDs

December 19, 2025

ASBIS Strengthens Data Center Solutions Portfolio with Phison Pascari Enterprise SSDs

ASBIS Group (WSE: ASB) – a leading Value Add Distributor, developer, and provider of ICT, IoT products, solutions, and services to the markets of Europe, the Middle East, and Africa (EMEA), is thrilled to announce a strategic partnership with Phison, a global leader in NAND flash controllers and storage solutions, to provide Pascari, the company’s innovative enterprise brand, to EMEA.

This collaboration enhances ASBIS’s portfolio with cutting-edge storage technologies designed to meet the dynamic demands of next-generation data centers.

In accordance with the terms of the distribution agreement, ASBIS will be responsible for delivering the full range of Pascari solid-state drives across EMEA. The Pascari lineup includes five uniquely designed series that leverage over two decades of expertise in NAND flash technology. These enterprise-grade SSDs are engineered to optimize efficiency and performance, grounded in comprehensive benchmarking and workload analysis.

Pascari SSDs provide high-reliability storage for demanding applications like edge computing, AI, and telecom. Engineered for 24/7 operations, they excel in durability and performance under extreme conditions, including aerospace applications. Proven in real-world scenarios, Pascari is a top choice for organizations requiring dependable storage. Phison’s technical excellence and ABSIS top sales potential are expected to deliver great results for both companies in high-growth storage markets,” said Marek Horyl, Vice President of IT Products at ASBIS Group.

With Phison’s specialist R&D capabilities for Pascari, customers can expect rapid development cycles, allowing them to gain a competitive edge with shorter time-to-market for their data-centric initiatives. This collaboration is poised to offer ASBIS’s extensive network of partners and customers the latest innovations in storage technology, driving business growth and operational excellence.

About Phison Electronics
Phison Electronics is a global leader in NAND flash controllers and storage solutions, powering more than one in every five SSDs shipped worldwide. Phison has grown into a multi-billion-dollar company with over 4,500 employees - 70% of which are dedicated to R&D – and more than 2,000 patents. The company’s innovations include aiDAPTIV+, an award-winning AI solution for affordable LLM training and inferencing on-premises, and Pascari, a portfolio of ultra-high-performance enterprise SSDs purpose-built for data-intensive workloads across AI, cloud, and hyperscale data centers.